From first call to production
The Fortify
System.
Ten dental practice systems in one platform. Capture every patient opportunity. Follow up automatically. Convert into production. Track every dollar back to its source.
How we help
Five jobs.
One system.
Capture
Lucy AI Receptionist plus AI chat plus web forms. Every inquiry hits the pipeline. Real-time AI on calls, SMS, email, and chat. Most competitors do text. We do both text and email.
Meet Lucy →
Follow up
Missed appointments. Unscheduled treatment. Cold leads. 7 to 12 touches across SMS, email, and voice. Zero front-desk lift.
Convert
Lucy books directly into Open Dental, Dentrix, and Eaglesoft. No double entry. Patient hangs up with a confirmed slot in your PMS.
Attribute
Every dollar of production tagged to its source. Which call. Which campaign. Which channel. Which keyword.
See attribution →
05Recover
Dormant patients pulled back. Reviews captured at peak satisfaction. No-shows rebooked within 24 hours.
See recovery →
Built to integrate
Works alongside your practice management software. Not against it.
Open Dental
Native integration. Bookings flow direct into your schedule.
Dentrix
Direct calendar sync. No double entry.
Eaglesoft
Bookings in real time. Patient details preserved.
No PMS migration. No switching costs. Lucy plugs in and starts working.
The AI brain behind it all
Lucy runs
the whole system.
She answers your calls. Catches your missed ones. Books into your PMS. Texts confirmations. Runs your follow-up sequences. Sends review requests. Reactivates dormant patients. Tracks attribution.
One brain. Every channel. Custom-trained on your practice. Your services. Your hours. Your providers. Your insurance list.
Meet Lucy →Answers calls
Voice · 24/7 · Multilingual
Books appointments
Direct into Open Dental, Dentrix, Eaglesoft
Runs follow-up
SMS · Email · Voice
Tracks attribution
Every dollar to its source
Real outcomes
A 4-practice group in Austin, TX
turned the system on.
142
Calls answered in month one
$62,392
In production added in 90 days
14 days
From signup to live
“We were missing about 40 calls a week. We did not even know it. The system showed us, then it started catching them. We added a hygienist three months later because we had to.”Operations Director, 4-practice dental group, Austin, TX
Pricing
Ten systems.
One price.
$997/month
If Fortify doesn’t recover at least 3× its monthly fee in attributed production in your first 90 days, we work for free until it does.
See full pricing →See the system
built for your practice.
Book a 20-minute demo. We will walk through all five pillars and show you exactly what your missed-opportunity number is.
Book a demo30-minute call. No contracts. No pitch.