How Much Are Missed Calls Costing Your Practice?

Missed calls don't show up on any report, which is exactly why they're so easy to keep losing. This calculator gives you a real number in about thirty seconds. Enter roughly how many calls your practice misses, and see the monthly production walking out the door.

No email required. The math is simple and we show our work below.

What are missed calls costing your practice?

$0Lost production / month
$0Lost production / year
$0Net / month after Lucy ($997)

That's the leak. Here's how to close it.

The calls are already coming in; you're just not catching all of them. Lucy answers every call your front desk misses, 24/7, holds a real conversation, and books the appointment directly into Open Dental, Dentrix, or Eaglesoft before the call ends. She takes up to 20 calls at once, so a Monday-morning rush never becomes a row of voicemails.

That's the whole idea behind missed call recovery: stop the loss you can't see on a report. Lucy is $997 a month plus a one-time $1,600 setup, with no contract, set against an average of $13K+ a month recovered. See exactly what's included on the pricing page.

Book a demo and hear Lucy answer a live call for a dental practice.

How this is calculated

The math is deliberately simple, so you can trust it.

We start with $580, the average production value of a single missed call. That's not a scare number; it's the blended value of a caught call across the full mix a dental practice gets, from routine reschedules to high-value treatment and new-patient calls. Some calls are worth far more, some less, and averaged together it comes to about $580.

  • Missed calls per month × $580 = production lost per month.
  • Multiply by 12 for the annual figure.

That's the whole formula. We use $580 as the default per-call value because it's the average across dental practices, but you can adjust it to match your own new-patient and treatment values if you know them.

Want the reasoning behind the $580 in full? Read the real cost of a missed dental call.

Frequently asked questions

How much is a missed call worth?

About $580 in production, on average, for a dental practice. That figure blends the full mix of calls an office gets, from routine reschedules to high-value treatment and new-patient calls. It's the number this calculator uses by default, and you can adjust it if you know your own per-call value.

How does this calculator work?

It multiplies the number of calls you miss each month by the average production value of a missed call ($580), then multiplies by 12 for the annual figure. That's the whole formula, no hidden assumptions. You can change the per-call value to match your own new-patient and treatment numbers.

How much of that can I actually recover?

Practices that recover their missed calls with Lucy get back an average of $13K+ a month in production, roughly a 13× return on what Lucy costs. Your calculated loss is a close proxy for the opportunity, because those are calls already reaching your practice, they're just not being answered.

Where does the $580 figure come from?

It's Fortify's average across dental practices: the blended production value of a caught call. Some calls are worth far more, some less. Averaged together across the real mix of calls a dental office receives, it comes to about $580.